Best value colleges for Marketing in Alabama.2026 Rankings
Alabama's higher-education landscape for Marketing students includes 17 programs at institutions ranging from highly selective research universities to open-enrollment community colleges. The rankings below cut through marketing noise and use IPEDS federal data to show which programs give students the best return on their investment.
Key stats for this cohort: average in-state tuition $14,235, out-of-state tuition $24,085, average four-year graduation rate 53%, and median Marketing graduate earnings $41,483/yr. The most selective program is at Tuskegee University (31% acceptance rate). These figures are drawn directly from IPEDS federal data and refreshed weekly.
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ranked by value score
| # | College | Value Score | Admit Rate | Grad Rate | Net Price | Median Earnings | Student:Faculty | Majors Offered | Size |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Samford UniversityPrivate | Strong· 37 | 82% | 80% | $27,995 | $47,565 | 14:1 | 74 | 3,828 |
| 2 | Auburn UniversityPublic | Strong· 36 | 50% | 79% | $21,834 | $45,460 | 21:1 | 84 | 25,732 |
| 3 | Oakwood UniversityPrivate | Strong· 34 | 51% | 49% | $22,185 | $29,366 | 10:1 | 48 | 1,253 |
| 4 | Strong· 34 | 76% | 74% | $23,056 | $48,879 | 19:1 | 73 | 32,323 | |
| 5 | University of MontevalloPublic | Strong· 34 | 54% | 49% | $18,414 | $32,438 | 13:1 | 27 | 2,087 |
| 6 | Good· 33 | 65% | 53% | $15,456 | $38,600 | 18:1 | 49 | 8,540 | |
| 7 | Alabama A & M UniversityPublic | Good· 32 | 66% | 29% | $16,471 | $25,945 | 19:1 | 41 | 5,726 |
| 8 | Good· 32 | 76% | 51% | $16,202 | $38,458 | 19:1 | 40 | 7,030 | |
| 9 | Good· 31 | 93% | 36% | $16,689 | $43,815 | 15:1 | 37 | 2,693 | |
| 10 | Troy UniversityPublic | Good· 31 | 93% | 47% | $15,109 | $41,851 | 15:1 | 51 | 10,089 |
| 11 | Good· 31 | 74% | 62% | $21,187 | $40,225 | 17:1 | 40 | 6,650 | |
| 12 | Alabama State UniversityPublic | Good· 30 | 96% | 30% | $15,155 | $29,446 | 16:1 | 31 | 3,322 |
| 13 | Good· 30 | 96% | 54% | $11,901 | $40,470 | 18:1 | 46 | 5,468 | |
| 14 | Good· 30 | 87% | 38% | $14,480 | $53,604 | 17:1 | 26 | 2,666 | |
| 15 | Average· 28 | 88% | 63% | $18,310 | $39,348 | 18:1 | 51 | 12,118 | |
| 16 | Tuskegee UniversityPrivate | Average· 27 | 31% | 57% | $34,010 | $46,117 | 12:1 | 51 | 2,367 |
| 17 | Athens State UniversityPublic | Poor· 15 | — | — | — | $63,754 | 14:1 | 31 | 2,407 |