Best Marketing Colleges in Wisconsin2026 Rankings
Choosing the right Marketing program in Wisconsin means weighing more than just name recognition. We analyzed 24 colleges across the state, scoring each on the metrics that matter most to long-term career success: graduation rates, post-graduation earnings, net cost, and academic rigor.
The data tells an interesting story: University of Wisconsin-Madison leads on selectivity (43% acceptance rate), but selectivity is only one dimension of quality. Across Wisconsin's Marketing programs, the typical in-state price is $22,491 and the average graduation rate is 59%. Graduates of these programs earn a median of $41,745 within one year of completing their degree.
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| # | College | Value Score | Admit Rate | Grad Rate | Net Price | Median Earnings | Student:Faculty | Majors Offered | Size |
|---|---|---|---|---|---|---|---|---|---|
| 1 | University of Wisconsin-MadisonPublic | Excellent· 44 | 43% | 89% | $9,613 | $65,224 | 18:1 | 97 | 35,665 |
| 2 | University of Wisconsin-La CrossePublic | Strong· 37 | 73% | 71% | $13,175 | $46,432 | 19:1 | 46 | 9,194 |
| 3 | Marquette UniversityPrivate | Strong· 36 | 87% | 80% | $24,176 | $53,415 | 13:1 | 72 | 7,238 |
| 4 | Carroll UniversityPrivate | Strong· 36 | 58% | 70% | $22,720 | $43,841 | 13:1 | 55 | 2,525 |
| 5 | University of Wisconsin-Eau ClairePublic | Strong· 36 | 76% | 68% | $13,803 | $51,621 | 19:1 | 50 | 8,995 |
| 6 | Wisconsin Lutheran CollegePrivate | Strong· 35 | 79% | 63% | $17,500 | $47,697 | 11:1 | 43 | 1,009 |
| 7 | Saint Norbert CollegePrivate | Strong· 35 | 92% | 74% | $19,828 | $46,934 | 12:1 | 44 | 1,749 |
| 8 | Viterbo UniversityPrivate | Strong· 34 | 73% | 65% | $20,165 | $60,592 | 12:1 | 45 | 1,392 |
| 9 | Maranatha Baptist UniversityPrivate | Strong· 34 | 71% | 66% | $22,427 | $38,240 | 10:1 | 24 | 566 |
| 10 | University of Wisconsin-ParksidePublic | Strong· 34 | 73% | 40% | $10,670 | $40,916 | 18:1 | 43 | 2,951 |
| 11 | Carthage CollegePrivate | Good· 33 | 84% | 61% | $22,692 | $50,175 | 13:1 | 51 | 2,628 |
| 12 | Concordia University-WisconsinPrivate | Good· 32 | 68% | 64% | $24,914 | $39,614 | 12:1 | 67 | 2,310 |
| 13 | University of Wisconsin-WhitewaterPublic | Good· 32 | 83% | 64% | $14,049 | $47,664 | 20:1 | 50 | 9,180 |
| 14 | Marian UniversityPrivate | Good· 32 | 67% | 41% | $20,296 | $57,132 | 12:1 | 47 | 1,050 |
| 15 | Lakeland UniversityPrivate | Good· 32 | 91% | 56% | $14,130 | $46,760 | 13:1 | 31 | 1,230 |
| 16 | University of Wisconsin-StoutPublic | Good· 32 | 85% | 53% | $15,799 | $46,501 | 18:1 | 41 | 5,900 |
| 17 | Mount Mary UniversityPrivate | Good· 31 | 93% | 59% | $18,312 | $39,433 | 10:1 | 33 | 703 |
| 18 | University of Wisconsin-MilwaukeePublic | Good· 30 | 88% | 51% | $15,762 | $45,966 | 17:1 | 90 | 16,762 |
| 19 | University of Wisconsin-OshkoshPublic | Average· 29 | 87% | 58% | $13,961 | $51,607 | 21:1 | 72 | 7,613 |
| 20 | University of Wisconsin-Stevens PointPublic | Average· 29 | 90% | 56% | $12,706 | $40,073 | 21:1 | 60 | 7,104 |
| 21 | Rasmussen University-WisconsinPrivate | Fair· 25 | — | 63% | $19,497 | $41,377 | 6:1 | 17 | 154 |
| 22 | Herzing University-MadisonPrivate | Fair· 24 | 94% | 28% | $19,290 | $50,047 | 19:1 | 18 | 2,105 |
| 23 | Ottawa University-MilwaukeePrivate | Weak· 19 | — | — | — | $49,101 | 2:1 | 15 | 57 |
| 24 | Bryant & Stratton College-WauwatosaPrivate | Poor· 14 | — | 23% | $17,933 | $34,783 | 16:1 | 8 | 952 |